Florian Reus represents a rare combination: He knows what it means to travel the long way – in sports as well as in the vineyard. His past as a world-class ultrarunner shapes his work as a winemaker today. He consciously pursues the arduous but sustainable path: small plots, extensive manual labor, and a great deal of patience. His wines aren't loud "instant seductions"; like a marathon, they need time to develop their full potential.

It is precisely this calmness, his clear eye for the essentials, and his trust in traditional methods that make him a winemaker who does not rely on quick trends, but rather creates honest, independent Franconian wines – wines that, like him, embody endurance, clarity, and depth.